Raw dog food may be trending, but many pet parents still prefer the convenience and reliability of kibble. Dry dog food is easy to store, simple to serve and most dogs love the crunchy texture. Beyond taste, kibble can also help reduce plaque buildup, supporting better dental health over time.
Before, WellMade by Cloud Star offered a variety of grain-free dry and wet dog food recipes made with holistic, filler-free ingredients. These formulas were designed to provide balanced nutrition without unnecessary additives, while staying affordable and convenient for everyday feeding. However, that dog food line has since been discontinued.
Today, Cloud Star has shifted its focus from full meals to healthy, natural dog treats, continuing the same philosophy of clean ingredients and functional nutrition. While you can no longer buy their kibble or canned food, the brand now specializes in wholesome treats that support training, digestion and overall wellness.
In this WellMade Dog Food review, we’ll look back at what made the line popular and help you understand whether the brand’s current treat offerings could still be a good fit for your dog.
Real Meat in First 5 Ingredients? : Yes (canned foods), No (meat meals – kibble)
Recalled in Past? : No
Behind the Brand
Cloud Star offers a range of dog food and treats brands, all inspired by holistic recipes and wholesome ingredients. The company began by making dog treats in 1999 and has built a company based on offering better quality foods for pet owners who are bothered by what’s in cheap kibbles.
Cloud Star got started when founder Jennifer Melton adopted a picky German Shepherd named Samantha. Samantha was prone to allergies, and commercial kibbles only made the issues worse. Melton decided to create her own treats to help her dog get over chronic allergies.
Cloud Star is known for its wide selection of dog treats, but WellMade is its grain-free, baked kibble and canned food line. It uses a blend of meats and veggies to provide dogs with sustenance, energy, and immune system support.
This soft & chewy delights are the perfect reward for effective dog training and positive behavior reinforcement. Specially designed as training and behavior aids, these bite-sized treats deliver big flavor without overfeeding. With only 3 calories per treat, you can reward often while keeping your pup fit and healthy.
Made with real chicken liver, these high-protein training treats have an irresistible aroma and taste dogs love. Their soft, chewy texture won’t dry out, crumble or leave greasy residue on your hands, making them convenient for training sessions at home or on the go.
Suitable for dogs of all ages, it contains no artificial colors or flavors, and are free from wheat and corn, making them a great option for dogs with common food sensitivities. Whether you’re teaching new tricks or reinforcing good habits, these deliciously wholesome treats help make every training moment rewarding.
This treats are a savory, wholesome reward made for dogs who love real fish flavor. These jerky-style strips are baked in the USA using simple, high-quality ingredients and are completely grain-free, making them ideal for dogs with food sensitivities.
With real wild-caught salmon as the first ingredient, each strip delivers rich, natural taste and beneficial protein. They contain no artificial flavors, colors or preservatives, so you can feel confident about every bite you give your pup.
Even better, the treat bag is made with 30% post-consumer recycled materials, supporting a more eco-friendly choice for pet parents. From everyday rewards to special snacks, these smoked salmon jerky treats help your dog wag more and bark less.
3. Wag More Bark Less Dental Treats
First 5 ingredients:
Whole Wheat, Chicken, Coconut Oil, Oats, Bone Charcoal
This crunchy dog treats are a tasty way to support your dog’s oral health with every bite. Made as a limited ingredient diet using only 9 simple ingredients, these crunchy biscuits help freshen breath while promoting cleaner teeth.
Each treat is minimally processed and crafted with natural chicken, bone charcoal, parsley and peppermint, working together to reduce odor and support dental hygiene. The crunchy texture helps scrub teeth as your pup chews, making snack time both delicious and functional.
These wholesome dental treats are free from corn, soy, dairy and white potatoes, making them a smart choice for dogs with food sensitivities. Perfect for daily rewards, it helps keep tails wagging and kisses fresh.
This soft chews are a delicious way to support your dog’s mobility and joint health. Proudly made in the USA, these functional chews are crafted with real chicken and enriched with glucosamine and chondroitin to help maintain healthy hips and flexible joints.
Each treat features an irresistible soft and chewy texture, making them easy to enjoy for dogs of all sizes and ages. These tasty chews deliver both flavor and function, turning daily support into a reward your pup looks forward to.
Minimally processed and made in small batches, it has no artificial flavors, colors, or preservatives, so you can feel confident about every bite. Perfect for everyday wellness, these grain-free chews help keep your dog moving comfortably and happily.
This beefy treats are a protein-packed reward made for dogs who love real meaty flavor. With 20% protein, these nutritious treats help support strong muscles and everyday energy.
Each bite delivers a satisfying soft and chewy texture combined with savory beef jerky bits, creating a crave-worthy treat dogs can’t resist. Crafted with simple, minimally processed ingredients, these treats feature beef and chicken meal as the first two ingredients, along with wholesome additions like dried egg, flaxseed meal and brown rice for balanced nutrition.
Perfect for training or snacking, it offers a delicious way to reward your pup while keeping ingredients clean and purposeful. A tasty treat that helps your dog wag more and bark less.
What types of dog food do they offer?
WellMade originally offered two main lines of dog foods. Their baked kibbles were lightly processed to preserve natural ingredients while remaining shelf-stable, and their wet foods featured high-quality meats as the first ingredient to provide stable proteins and keep dogs feeling satisfied. Both lines weregrain-free, free of cheap fillers and never contained artificial colors or flavors, focusing on a handful of essential ingredients to deliver balanced nutrition and all-day energy.
However, the WellMade baked kibble and wet food lines have now been discontinued. Today, the brand focuses exclusively on healthy, natural treats that continue their commitment to wholesome ingredients and functional nutrition. While these treats cannot replace a complete meal, they are ideal for training, snacking and supplementing your dog’s diet.
It’s worth noting that WellMade did not include organ meats such as liver, heart, or lung in their recipes. While some dog owners prioritize organ inclusion, the foods were still formulated to provide all the nutrients required for a complete and balanced adult diet. Dogs can also get organ-based nutrients through treats or supplements if desired.
The original recipes were designed for adult dogs of all breeds and sizes, with the exception of the large breed formula. There is no puppy-specific formula, so it’s important to consult your veterinarian before feeding these recipes to puppies.
Recall History
No products from Cloud Star have been recalled as of writing this review. They’ve been in business for about 20 years, so that’s a great record.
They follow strict protocols for producing and handling the foods, so there’s less risk of contamination. We always appreciate a clean track record.
Customer Reviews
Customers like that the recipes are well made and have a variety of protein sources. Owners of picky pets are relieved that wet foods also have a lot of variety and use plenty of quality ingredients. Foods are well rated with around four stars for most recipes and rated favorably by a few trusted dog food reviewers.
What Customers Like and Dislike about it?
Fans of the foods appreciate the quality ingredients and that there are no artificial flavors or colors. Many dogs who are allergic to cheap fillers or grains can also find some relief from these recipes. They’re not super expensive compared to some of the premium foods on the market.
One of the downsides is the heavy use of peas and lentils in these recipes. A recent study showed a possible connection between the use of these ingredients and an enlarged heart. We would consult with our vet before deciding officially to use these recipes.
They are a little more expensive than your average kibble, and some of the higher protein formulas may cause excess gas at first. Pay close attention to serving size because you often feed less per serving with premium kibbles.
It’s definitely an improvement over cheap kibble, but if you’ve got the budget, there could be some pea and lentil free alternatives that suit your dog. Most people, however, did notice an improvement in their dog’s health.
Positive
“With the kibble being baked instead of extruded I think it would be a great option for picky dogs. It looks and smells completely different than normal kibble. Has the consistency more of a baked treat than kibble. My dog also has a lot of allergies so with the ingredient list being so short its helped greatly with her itching.” Andrew, chewy.com
Negative
“Thought we would give this a try as it looked like a very good quality value. Unfortunately, all three boys did not seem to agree.” TexRanger, chewy.com
Final Thoughts
WellMade Dog Food is a strong contender for pet owners searching for a nutritious, ingredient-focused diet for their dogs. With real meat as a primary ingredient, limited fillers, and added vitamins and minerals, WellMade aims to support healthy digestion, skin, coat, and overall wellness. Many pet parents looking for a premium dog food option will appreciate its balanced formulas and commitment to quality.
However, no dog food brand is one-size-fits-all. While reviews highlight positive experiences, some dogs may respond differently based on age, breed, allergies or activity level. The price and availability may also influence whether it’s the right long-term choice for your household.
Ultimately, choosing WellMade Dog Food comes down to how well your dog adapts and thrives on the formula. If you’re looking for a high-quality dog food with thoughtfully selected ingredients, it is worth considering as part of your dog’s healthy nutrition plan.
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For an impressive duration of four years, Elaine has been embarked on a voyage as a freelance writer within the domain of dog care. The profound fondness she nurtured for animals, ignited by the cherished companionship of her family's treasured pets during her developmental years, has flourished into a genuinely satisfying vocation focused on everything related to dogs.
